AFRICA IS THE NEXT FRONTIER OF THE DIGITAL WORLD, DUE TO 720 MILLION PHONE
OWNERS, INVESTMENTS IN MOBILE CONNECTIVITY AND THE RISE OF LOCAL PLATFORMS.
A quick overlook: the digital state of the art in Africa
The biggest Internet countries in Africa are:
• Nigeria – 55 million Internet users
• Egypt – 36 million Internet users
• Morocco – 16 million Internet users
• Kenya – 12 million Internet users
• South Africa – 12 million Internet users
The evolution of Digital in Africa is strictly related to internal social dynamics, leading to the rise of web-based projects related to specific ethnic communities and political movements.
North Africa has seen an explosion in social media usage around 2010, with countries like Egypt, Tunisia and Morocco having over 30% of the online population on Facebook.
Sub-saharan Africa represents a fervid digital scenario, with tech hubs that gave birth to social platforms and web-based services having an impact at the international level. The most popular are:
• Mxit – South Africa-based mobile social network.
• M-Pesa – Kenya based mobile payment and money-transfer service.
• Ushahidi – open-source software for real-time information exchange.
• 2go – Mobile messenger popular in South Africa and Nigeria.
Web-based platforms and social networks
BLOGS TO FOLLOW
The main source of information about digital and new media development in Africa
News and trends about African countries
South Africa-based business and technology blog
A blog about marketing and media, based in South Africa
Blog about tech events, innovation and social media across African countries